IANews

Monitor trends

Track trending topics across 50 countries, configure alerts, follow trends, and set up automated reports.

Monitor trends

Julie is a competitive analyst monitoring global tech trends for her media company. She uses IANews as her intelligence dashboard -- filtering trends across countries, following key topics, setting alerts for score spikes, and receiving automated digests. This tutorial walks through her complete monitoring setup, from first exploration to a fully automated trend intelligence workflow.

Prerequisites: An IANews account. Trend browsing and following are available on all plans. Alerts and trend reports require a Pro plan or higher.

Navigate to Trends in the sidebar. Julie sees a live feed of trending topics aggregated from hundreds of sources. Each trend card displays:

  • Title -- The topic name, often with a language and country flag
  • Score (0-100) -- A composite score calculated from 5 key dimensions
  • Lifecycle badge -- Current stage: emerging, growing, peaking, saturating, or declining
  • Source count -- How many distinct platforms are reporting this topic (e.g., "8 sources")

Trends with scores above 70 and a "growing" or "peaking" badge represent the strongest signals. Julie scans for these first.

Filter by country, category, and language

Julie uses the filter controls at the top of the page to narrow results:

  • Countries -- Select from 50 supported countries (e.g., United States, China, Japan, Germany, France, South Korea)
  • Categories -- Choose from 22 categories: Technology, AI, Business, Health, Science, Crypto, Sports, Politics, Culture, Environment, Weather, Disaster, Investigation, and more
  • Languages -- Filter by any of 28 supported languages (English, French, Spanish, German, Japanese, Korean, Chinese, Arabic, Hindi, and others)
  • Sort by -- Order results by overall score, velocity (fastest-moving), recency (newest), or diversity (widest cross-platform coverage)

Julie sets her default view: Technology + AI categories, United States + China + Germany, sorted by velocity. This reveals which tech stories are gaining traction fastest in the three markets she covers.

Combining country and category filters with velocity sorting is the fastest way to spot emerging stories before competitors. A trend that is "emerging" in the US but "peaking" in China often signals a story about to break globally.

Understand the scoring system

Each trend's score is calculated from 5 key dimensions:

DimensionWhat it measures
PropagationHow fast the trend is accelerating. Fresh trends that are gaining momentum rapidly score higher.
CoverageHow broadly the trend is covered across different platforms. Trends appearing on many independent sources score higher than single-source signals.
FreshnessHow recent the signals are. Very new trends get a boost, while older trends gradually lose freshness points.
ReliabilityHow tightly related the underlying sources are. Higher when sources cover the same specific angle rather than tangential mentions.
Traffic potentialSearch potential based on keyword volume, competition level, and trending search queries.

A trend scoring 85+ with high propagation and coverage is a strong editorial opportunity. Julie uses this breakdown to distinguish genuine momentum from single-source spikes.

View trend details in the side panel

Julie clicks a trend card to open the detail panel on the right. It contains:

  • Score chart -- A real-time chart showing the trend's score evolution over time, updated automatically every 15 seconds
  • Lifecycle stage -- Current stage with a description of what it means for coverage timing
  • Source breakdown -- List of platforms reporting this trend with individual signal contributions
  • Volume history -- Total mentions across all sources over time

The chart displays historical data captured every 15 minutes for all active trends (those in "trending" or "peaking" stages). Julie watches the chart to confirm a trend is genuinely accelerating before committing editorial resources.

Julie clicks the "Follow" button on a trend card she wants to track. Followed trends appear in the "Followed Trends" section in the sidebar, creating a personalized watchlist that persists across sessions.

Following is useful for:

  • Tracking a developing story over days or weeks
  • Building a curated list of topics for editorial planning meetings
  • Monitoring competitor-relevant trends without generating articles immediately

Julie follows 8-10 trends per week and reviews her watchlist every morning. She unfollows trends that have declined below usefulness by clicking the Follow button again to toggle it off.

Following a trend does not trigger notifications. For automated alerts when a trend hits a threshold, configure an alert rule (next step).

Configure alerts for real-time notifications

Navigate to Alerts in the sidebar and click "New Alert". Julie creates a rule that fires when a high-value AI trend appears:

Conditions (combined with AND logic):

  • Score threshold: score > 80
  • Category: Technology
  • Keyword: AI (matches trend titles containing this term)

Destinations -- where notifications are sent when conditions match:

Julie enters her work email. Each time the alert fires, she receives an email with the trend title, score, lifecycle stage, source count, and a direct link to the trend detail panel in IANews.

Julie names the alert "High-score AI trends" and activates it. IANews evaluates alert rules in real time as new trend data arrives. When conditions match, notifications are dispatched immediately.

Start with a high threshold (score > 85) to avoid alert fatigue. Lower it gradually once you understand the volume of alerts at each level. Julie receives 2-3 alerts per day at the 80 threshold for her Technology + AI filter.

Set up daily and weekly reports

Navigate to Reports in the sidebar to configure automated trend digests:

An email delivered every morning with the top trends from the previous 24 hours. Julie enables it and sets delivery to 7:30 AM Europe/Paris. The digest is broken down by category and country, showing:

  • Top 10 trends by score
  • New emerging trends (appeared in the last 24 hours)
  • Lifecycle transitions (which trends peaked, which started declining)

Reports are delivered to Julie's account email as beautifully formatted HTML digests. They complement alerts by providing broader context rather than individual trigger events. Julie reads her daily digest over morning coffee and shares the weekly summary with her editorial team.

Explore Global Events

Navigate to Events in the sidebar to access the Global Events view -- where IANews's cross-lingual intelligence shines.

Global Events are macro-level events that group related trends across languages and countries. If "Earthquake in Turkey" is trending in English, French, German, and Japanese, IANews automatically clusters these into a single Global Event, recognizing they refer to the same real-world story.

The Events page shows:

  • Event list -- Filterable by category and recency, with global score and propagation reach
  • Detail panel -- Click any event to see its sub-trends (individual trends by country and language)
  • Propagation timeline -- A visual timeline showing when the event first appeared, how it spread geographically, and its current reach across countries

Julie uses Global Events to spot stories with international momentum -- events spreading across 3+ countries often signal the biggest editorial opportunities.

Combine all three for maximum coverage: Follow individual trends for your personal watchlist, set alerts for urgent notifications when thresholds are breached, and enable reports for daily and weekly editorial briefings. Together they form a complete competitive intelligence system.

What's next?

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